Department of Economics
Most decisions are taken in group contexts where one person’s behavior is affected by others. We explore drivers of coordination in Rural Producer Organizations (RPOs) of groundnut farmers in Senegal. We conduct a randomized controlled trial motivated by a theoretical model, where we varied the number and type of individuals invited to a training on collective commercialization. We use this variation to identify effects on subsequent commercialization behavior of members who did not attend the training. Our results suggest that non-trained individuals are likely to sell more through the group if a sufficient number of group leaders attended the training.
Bernard, Tanguy; Sene, Ligane; Wouterse, Fleur; and Viceisza, Angelino, "Leaders Needed: Experimental Evidence from Rural Producer Organizations in Senegal" (2015). Spelman College Faculty Publications. 3.